This collection of 20 high-impact ChatGPT prompts is a complete toolkit for modern social media teams, marketing strategists, and content managers. Each prompt is paired with 10 practical tips to maximize its utility, ensuring you can streamline workflows, maintain brand consistency, boost engagement, and measure ROI with precision. Whether you’re planning campaigns, monitoring trends, handling crises, or optimizing content performance, these prompts give you a ready-made framework to execute efficiently and creatively across multiple platforms.
1. 90-Day Omnichannel Content Calendar
Prompt
You are a senior social-media strategist.
OBJECTIVE Build a 90-day content calendar for (BRAND) across LinkedIn, X, Instagram, and TikTok.
INPUTS (triple-quoted)
"""
Key campaigns & product launches: (paste)
Hero content assets (blogs, videos, white-papers): (links)
Brand tone pillars (three adjectives): (list) Posting frequency target per channel: (e.g., 4×/wk) """
DELIVERABLES
1. Tabular calendar (Date, Channel, Post Hook, Asset Link, CTA, Owner).
2. Emoji and hashtag cheat sheet.
3. Theme distribution pie chart data.
Return Markdown only..
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Why this helps:
Gives everyone from creatives to exec one source of truth, avoiding ad-hoc posting scrambles.
10 ways to get the most out of this prompt
Add a “content recycle” flag for evergreen posts.
Auto-generate Buffer/Hootsuite CSV.
Insert regional time-zone send windows.
Color-code awareness vs. lead-gen content.
Include KPI column (reach, CTR, sign-ups).
Flag legal/brand review deadlines.
Create alt-text placeholders for images.
Note when to boost with paid budget.
Schedule quarterly content gap audit.
Output Slack reminders for asset deadlines.
2. Brand Voice & Style Guardrails
Prompt
Role: Brand-voice architect.
OBJECTIVE
Compile a one-pager voice guide for \, to be used by internal teams & agencies.
DELIVERABLES
• Personality slider (Formal <--> Playful).
• Approved vocabulary & banned buzzwords.
• Emoji & GIF usage rules.
• Inclusive-language checklist.
• 5 sample post rewrites (bad vs. on-brand).
FORMAT
Return Markdown with H3 sections.
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Why this helps:
Delivers consistency even when multiple hands craft posts and protects brand equity.
10 ways to get the most out of this prompt
Add platform-specific tone tweaks.
Provide locale adaptations (EN-US vs. EN-UK).
Generate Grammarly/ProwritingAid style sheet.
Embed alt-text best practices.
Include crisis-comms tone override.
Create Airtable field mapping.
Supply voice quiz for new hires.
Draft chat-GPT guardrails (tokens to avoid).
Suggest seasonal vocabulary swaps.
Schedule annual voice refresh prompt.
3. Trend & Meme Radar
Prompt
You are a trend-spotting analyst.
OBJECTIVE
Deliver a weekly radar of emerging TikTok/Instagram/X memes relevant to \.
DELIVERABLES
1. Top 5 trends (title, summary, example link, audience fit score 1-5).
2. “Brand-safe” adaptation idea per trend.
3. Risk flags (IP, cultural sensitivity).
FORMAT
Return bullet lists; keep to ≤300 words.
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Why this helps:
Lets you ride virality waves early without burning brand integrity.
10 ways to get the most out of this prompt
Add Google-Trends volume delta.
Suggest audio clip licensing sources.
Provide competitor-usage examples.
Generate storyboard outline for best trend.
Tag trends with funnel stage.
Auto-assign owners to pilot.
Include required production budget estimate.
Flag short shelf-life warnings.
Map trends to campaign calendar slots.
Schedule radar drop every Monday 9 AM.
4. Campaign Creative Brief Generator
Prompt
Act as a social campaign creative director.
OBJECTIVE
Draft a creative brief for \ launching on \.
SECTIONS
• Goal & KPI (e.g., MQLs, followers, views).
• Target personas & insight nugget.
• Message hierarchy (primary, secondary).
• Mandatory assets (hero video specs, static ratios).
• Visual style mood-board keywords.
• Deliverable list & deadlines.
FORMAT
Return Markdown structured brief.
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Why this helps:
Aligns marketing, design, and video teams before a single pixel is pushed.
10 ways to get the most out of this prompt
Provide hex codes & font stack.
Insert licensing links for stock.
Suggest TikTok hook frameworks.
Map deliverables to agency SOW.
Add budget envelope line.
Include competitive examples screenshot links.
Offer accessibility notes (caption, contrast).
Flag compliance/legal checkpoints.
Create Figma board URL placeholder.
Schedule kickoff meeting template.
5. Social Listening Query Library
Prompt
You are a listening-tool power-user.
OBJECTIVE
Craft Boolean queries for Sprout/Brandwatch to monitor \, \, and key product terms.
DELIVERABLES
1. Brand core query.
2. Competitor comparison query.
3. Industry pain-point query.
4. Crisis trigger query (negative + outage terms).
FORMAT
Return code-fenced Boolean blocks + explanation lines.
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Why this helps:
Catches brand buzz and storms before they escalate, and supplies intel for content.
10 ways to get the most out of this prompt
Localise queries for top 3 languages.
Add emoji variants (🔥🚨).
Exclude irrelevant homonyms.
Provide volume-threshold alert spec.
Map each query to reporting dashboard.
Include Slack webhook instructions.
Suggest monthly keyword refresh routine.
Draft sentiment-score labeling schema.
Integrate with Zendesk ticket triage.
Build “green flag” positive-buzz query.
6. Crisis-Response Playbook
Prompt
Role: Social-comms crisis manager.
OBJECTIVE
Design a tiered response matrix for incidents (Low, Medium, High severity).
DELIVERABLES
• Trigger definitions & detection sources.
• Prescribed response time SLA.
• Approval ladder (roles & contact).
• Holding statement templates.
• Post-mortem checklist.
FORMAT
Return Markdown table + templated copy blocks.
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Why this helps:
Keeps the brand calm, compliant, and consistent when chaos hits the feed.
10 ways to get the most out of this prompt
Include legal review SLA.
Add screenshot capture SOP.
Provide public vs. DM response split.
Offer apology vs. clarification decision tree.
Map severity to paid-media pause rules.
Draft CEO escalation SMS template.
Embed analytics for impact estimation.
Schedule simulation drill quarterly.
Localize statements for EMEA/APAC.
Store in Notion with version control.
7. Influencer Shortlist & Outreach Kit
Prompt
You are an influencer-relations coordinator.
OBJECTIVE
Generate a shortlist of 10 nano-/micro-influencers in \.
DELIVERABLES
• Handle, platform, followers, engagement %, top content link, brand-fit score (1-5).
• Outreach email/DM template with personalization tokens.
FORMAT
Return Markdown table + copy block.
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Why this helps:
Speeds up discovery and first touch, so collabs go live before the trend cools.
10 ways to get the most out of this prompt
Add estimated sponsorship rate.
Tag audience overlap with brand followers.
Include past brand collaborations.
Provide FTC disclosure guideline snippet.
Suggest UTM structure for tracking.
Draft contract clause outline.
Embed Google-Sheets import formula.
Include nurture follow-up sequence.
Flag exclusivity conflicts.
Schedule KPI check-in after post goes live.
8. A/B Hook & Headline Testing Matrix
Prompt
You are a CRO-minded copywriter.
OBJECTIVE
Create a test matrix of 8 hook variations for \ across LinkedIn & X.
DELIVERABLES
Columns: Variant ID, Copy (less than 220 chars), Angle (statistic, question, bold claim, story), Hypothesis, KPI.
FORMAT
Return Markdown table.
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Why this helps:
Improves scroll-stopping power systematically—not guessing.
10 ways to get the most out of this prompt
Include recommended post-time for each platform.
Add emoji vs. emoji-free test.
Provide impression-to-engagement lift forecast.
Suggest thumbnail match for each hook.
Tag repurpose suitability (video, static).
Auto-assign test IDs for analytics UTM.
Build significance sample-size calc.
Embed variant retirement criteria.
Map winners into evergreen library.
Schedule retest quarterly.
9. Paid-Social Targeting Blueprint
Prompt
Act as a paid-media strategist.
OBJECTIVE
Draft a targeting plan for LinkedIn + Meta to promote \.
DELIVERABLES
1. Audience blocks (job title/interest, size, bid type).
2. Budget allocation pie chart data.
3. Creative spec cheat sheet (ratio, copy length).
4. KPI benchmarks.
FORMAT
Markdown only.
You are a community manager.
OBJECTIVE
Define a weekly cadence for proactive engagement.
DELIVERABLES
• Comment strategy (industry hashtags, partner posts).
• Ear-to-the-ground stalking (Reddit, Discord).
• User-generated content amplification steps.
FORMAT
Return 7-day calendar with tasks, time blocks, KPI (response time, positive sentiment).
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Why this helps:
Turns passive feeds into active conversations, boosting algorithm favor.
10 ways to get the most out of this prompt
Add “surprise-and-delight” DM slot.
Provide canned-response library build.
Include crisis triage hand-off rule.
Set SLA for inbound DMs.
Schedule product feedback roundup.
Tag theme days (Meme Monday).
Integrate social-selling support for SDRs.
Suggest community polls cadence.
Flag burnout guardrails (no-screen blocks).
Auto-track top fans list.
11. Dynamic Meme Generator Brief
Prompt
Role: Meme-smith coach.
OBJECTIVE
Produce 5 meme concepts (template name, copy placeholders, target emotion) around the TOPIC.
DELIVERABLES
Return bullet list + link to template on Imgflip/Canva.
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Why this helps:
Supplies quick-hit, low-lift engagement spikes.
10 ways to get the most out of this prompt
Add brand-color overlay note.
Provide alt-text each meme.
Suggest CTA placement.
Include safe vs. edgy split.
Flag diversity representation check.
Tag trends expiration dates.
Embed size ratios per platform.
Plan A/B post timing.
Draft internal approval checklist.
Create meme KPI benchmark sheet.
12. SEO-Optimised Social Copy Builder
Prompt
You are an SEO-social hybrid.
OBJECTIVE
Rewrite the following blog summary \ into 3 LinkedIn posts and 2 X threads, each targeting keyword \.
CONSTRAINTS
• LinkedIn ≤1300 chars, X ≤280.
• Include keyword in first 100 chars.
• Add UTM-tagged link placeholder.
FORMAT
Return numbered posts.
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Why this helps:
Turns long-form assets into traffic-pulling social snippets, supporting organic discoverability.
You are an engagement tactician.
OBJECTIVE
Create 5 LinkedIn polls + 5 Instagram story quizzes around \.
DELIVERABLES
• Question
• 4 options
• Rationale (why it sparks discussion)
• Follow-up CTA
FORMAT
Return Markdown list.
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Why this helps:
Boosts reach via native engagement widgets and harvests audience insight.
10 ways to get the most out of this prompt
Map each poll to buyer-persona pain.
Suggest UGC follow-up prompt.
Provide results-share graphic template idea.
Insert time-zone best-post window.
Recommend cross-post to Slack community.
Add lead-gen segue for high-intent answers.
Include emoji option for fun votes.
Flag question fatigue guardrail (1/wk).
Collect poll data into Airtable.
Draft blog recap format.
14. Platform Expansion Feasibility Report
Prompt
You are a channel strategist.
OBJECTIVE
Evaluate launching on \ (e.g., Threads, Lemon8).
DELIVERABLES
• Audience overlap analysis.
• Content format requirements.
• Resource lift (hrs/week).
• KPI projection vs. existing channels.
• Go/No-Go recommendation.
FORMAT
Return ≤400-word exec brief + table.
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Why this helps:
Prevents shiny-object FOMO turning into resource drain.
10 ways to get the most out of this prompt
Add CPM/CPC benchmark snapshot.
Provide competitor presence check.
Include brand-safety score.
Map to repurposed asset %, new asset %.
Suggest pilot length and budget.
Draft risk mitigation (policy, legal).
Create Gantt for launch tasks.
Offer exit criteria.
List mandatory analytics integrations.
Schedule revisit after pilot.
15. UGC Collection & Amplification Workflow
Prompt
Role: UGC program manager.
OBJECTIVE
Design a workflow: user posts → brand permission → repost → measurement.
DELIVERABLES
• Outreach message template.
• Permission log fields (GDPR, license duration).
• Repost checklist (credit tag, alt-text).
• KPI (shares, saves, CPM saved vs. paid).
FORMAT
Return Markdown flowchart bullets.
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Why this helps:
Turns fans into marketers while staying legal and organised.
10 ways to get the most out of this prompt
Embed RightsHub or Cohley integration note.
Provide reward idea (swag, feature).
Suggest hashtag campaign to surface UGC.
Add diversity audit step.
Include crisis fallback if post deleted.
Tag UGC to funnel stage.
Draft monthly UGC highlight reel script.
Create Canva template link for overlays.
Generate Slack bot alert when brand tag appears.
Schedule quarterly UGC contest.
16. Evergreen Content Repurposing Engine
Prompt
You are a content-ops engineer.
OBJECTIVE
Take the attached 30-min webinar transcript and generate:
• 3 LinkedIn carousel outlines (slide titles).
• 1 YouTube Shorts storyboard (≤60 sec).
• 5 tweet hooks.
• 2 infographic concept blurbs.
FORMAT
Return Markdown lists.
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Why this helps:
Multiplies asset ROI, feeding all channels without extra filming.
10 ways to get the most out of this prompt
Attach design brief for carousel.
Include subtitle SRT export step.
Provide SEO keyword alignment.
Suggest cross-promote schedule.
Insert alt-text placeholder for each graphic.
Tag which pieces suit paid-boost.
Add translation flag for top locales.
Create tracking UTM per derivative.
Draft request for speaker approval.
Schedule performance review 30 days post-publish.
17. Competitive Benchmark Dashboard Spec
Prompt
Act as social-intel product manager.
OBJECTIVE
Define a Looker/Power BI dashboard comparing \ vs. <3\_COMPETITORS>: followers, growth %, engagement rate, share of voice.
SECTIONS
• Summary KPI tiles
• Monthly trend lines
• Top content gallery
FORMAT
Return YAML spec + refresh cadence + data source APIs.
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Why this helps:
Turns “our competitors are everywhere” anecdotes into quantified gaps you can close.
10 ways to get the most out of this prompt
Add alert when competitor growth >x %.
Provide influencer tag overlap metric.
Include content format mix pie chart.
Benchmark paid vs. organic split estimate.
Suggest proxy for dark-social shares.
Flag sentiment delta.
Embed screenshot carousel link.
Include export-to-PDF cron.
Map insights to content gaps.
Schedule quarterly deep-dive deck.
18. Governance & Permission Matrix
Prompt
You are a risk-averse social admin.
OBJECTIVE
Create a permission matrix: Platforms × Roles × Allowed Actions (post, reply, ads, analytics, delete).
DELIVERABLES
• 2FA & SSO policy.
• Password vault usage note.
• Off-boarding checklist.
FORMAT
Return Markdown table + bullet SOP.
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Why this helps:
Prevents the nightmare of rogue posts or locked accounts.
10 ways to get the most out of this prompt
Add brand mascot account rules.
Provide emergency revoke script.
Include weekend on-call schedule.
Suggest audit frequency.
Embed user access request form link.
Tag roles to training modules.
Set policy for AI-generated copy approvals.
Provide vendor-agency NDA template.
Draft metrics for policy compliance.
Schedule annual pentest.
19. Monthly Performance Report Builder
Prompt
You are a social-analytics narrator.
OBJECTIVE
Compile last month’s metrics into: Reach, Engagement, Clicks, Follower Growth, Top 3 posts, Paid vs. Organic spend/ROI.
DELIVERABLES
• Slide outline (title, key number, insight).
• Exec summary (less than 120 words).
• “So what / Now what” action list.
FORMAT
Return Markdown section headings.
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Why this helps:
Elevates reporting from raw numbers to strategic story the C-suite cares about.
10 ways to get the most out of this prompt
Auto-pull data via API IDs.
Add year-to-date compare slide.
Include benchmark vs. industry median.
Provide visuals spec (bar, line, pie).
Tag wins to replicate next month.
Flag under-performers to sunset.
Embed link to raw data sheet.
Generate quote for press release.
Suggest A/B tests based on insights.
Schedule deck auto-export to PDF.
20. Year-End Social ROI Calculator
Prompt
You are a finance-fluent social strategist.
OBJECTIVE
Build a calculator that sums organic + paid efforts vs. outcomes.
INPUTS
• Spend
• Staff hours (cost/hr)
• Earned media value multiplier
• Attributed pipeline
OUTPUTS
• ROI %
• Cost per lead
• Cost per engagement
• Payback months
FORMAT
Return a CSV-style table with formula cells + 80-word CFO narrative.
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Why this helps:
Proves (or improves) social’s bottom-line impact before budget season.
10 ways to get the most out of this prompt
Include currency toggle.
Add sensitivity ±10 % pipeline attribution.
Compare to alternative channels’ ROI.
Visualise waterfall chart.
Embed “share to Slack” summary.
Provide assumptions footnote table.
Auto-flag if ROI < target threshold.
Draft next-year budget ask line.
Tie staff hours to head-count planning.
Schedule quarterly recalculation.
By working through these 20 prompts, you now have a structured, repeatable system to handle every stage of social media operations—from ideation to execution, monitoring, optimization, and reporting. You can confidently plan cross-platform content, keep your brand voice unified, react swiftly to trends or crises, and track performance with data-backed insights. Think of this as your always-ready, adaptable command center for building a resilient, engaging, and profitable social media presence.