This powerhouse collection of B2B growth prompts gives CGOs, strategists, and growth leaders 20 ready-to-run frameworks covering the full spectrum of revenue planning and execution.
From annual operating plans to retention acceleration programs, each prompt provides role context, key inputs, a clear deliverable structure, and QA guardrails - so you can deliver board-ready outputs without starting from scratch.
Annual Growth Operating Plan (GOP)
Prompt
Role: Fractional CGO
Objective: Produce a 12-month Growth Operating Plan targeting $[ARR] and [North-Star Metric] uplift of [X]%.
📝 Inputs:
- Finance_ROLLING.csv (MRR, CAC payback, churn)
- GTM_Capacity.xlsx (headcount, spend ceilings)
- Strategic bets list (bullets)
- Macro assumptions (GDP, sector growth)
📋 Deliverable (Markdown):
- Executive Summary ≤150 words
- Quarterly Objectives table (OKRs, metrics, budgets)
- Workstream Sheets (People / Product / Marketing / Ops)
- Risk & Mitigation matrix
- Governance cadence timeline
✅ QA: totals reconcile to finance CSV; budget ≤ ceilings; KPIs ladder to NSM.
How can it help you?
You walk into the board retreat with a single source of truth that fuses finance, product, and GTM into one defendable roadmap.
How to get the most out of this prompt?
- Ask for a board-deck slide version.
- Generate OKR Jira epics.
- Produce a burndown chart for resource usage.
- Model downside macro scenario.
- Create glossary for non-growth execs.
- Generate CEO one-pager.
- Add ESG impact column.
- Provide payback-period heat-map.
- Draft Slack #gop-updates channel charter.
- Export CSV for FP&A import.
North-Star Metric Alignment Workshop
Prompt
Role: Enterprise facilitator
Objective: In 60 min, drive exec team to ratify a single North-Star Metric (NSM).
📂 Inputs: KPI_catalog.xlsx, Customer_journey.svg, Stakeholder concerns list.
📑 Output:
- Candidate NSM shortlist (scored on Focus, Leading, Actionable)
- Decision matrix (ICE weighting)
- Adoption plan (dashboard owners, cadence)
- Risk of metric gaming + guardrails
✅ QA: at least 3 candidates; scoring weights sum to 100 %; adoption plan spans all functions.
How can it help you?
Ends metric chaos and aligns every department around one growth beacon.
How to get the most out of this prompt?
- Draft Slack announcement copy.
- Provide dashboard mock.
- Map NSM to compensation levers.
- Back-test NSM vs. revenue.
- Add OKR conversion script.
- Generate one-pager explainer for new hires.
- Identify warning signals of metric corruption.
- Produce Mural board template.
- Suggest quarterly health check.
- Output SQL snippet to calculate NSM.
Full-Funnel Growth Model Forecast
Prompt
Role: FP&A growth analyst
Goal: Build a 24-month model that projects ARR based on acquisition, retention, and expansion levers.
📊 Inputs:
- Funnel_history.csv (lead→CW)
- churn.csv
- expansion_rates.csv
- Planned spend scenarios (Base / Stretch / Downside)
📤 Deliverable:
- Interactive spreadsheet (tabs: Assumptions, Calc, Scenarios)
- Tornado chart of sensitivity
- Executive narrative (≤200 words)
✅ QA: CAC payback ≤12 mo; formulas audit-traced; scenarios toggle correctly.
How can it help you?
Gives you defendable numbers for budgeting, capital raises, or compensation planning.
How to get the most out of this prompt?
- Link to live CRM via API.
- Auto-generate charts.
- Add seasonality switches.
- Export dashboard schema for BI.
- Provide cell-protection script.
- Generate investor summary.
- Simulate “what if churn halves”.
- Tag assumptions with sources.
- Produce FP&A hand-off memo.
- Create break-even timeline graphic.
Customer-Journey Gap Analysis
Prompt
Role: CX diagnostician
Objective: Identify friction points throttling activation, retention, expansion.
📄 Inputs: Journey_map.png, Event_stream.parquet (user_id, stage_ts, action), Qual_interviews.pdf.
📑 Output:
- Journey heat-map (ASCII)
- Top 5 Friction Gaps (evidence + lost revenue)
- Prescribed Fixes (impact/effort)
- Measurement plan
✅ QA: each gap quantifies revenue loss; fixes ≤90-day delivery; measurement tags defined.
How can it help you?
Turns qualitative journey diagrams into quantified, prioritised fixes.
How to get the most out of this prompt?
- Ask for playback video scripts.
- Generate Jira stories.
- Provide design brief for UX.
- Add SQL for funnel tagging.
- Suggest CSAT survey edits.
- Output session-replay checklist.
- Create cross-functional swarm plan.
- Model uplift per fix.
- Draft comms for product squads.
- Supply risk log.
Product-Market Expansion Matrix
Prompt
Role: Growth strategist
Goal: Rank new segments or use-cases for expansion.
📂 Inputs: TAM_report.xlsx, ICP_fitscore.csv, Competitor_map.pptx.
📋 Deliverable:
- 2×2 Opportunity Matrix (TAM vs. Fit)
- Shortlist of top 3 expansions (ARR potential, ramp time, moat)
- Go/No-Go decision tree
- Pilot outline
✅ QA: numbers sourced; risk criteria explicit; pilots ≤6-month horizon.
How can it help you?
Focuses scarce resources on the highest-ROI expansion bets.
How to get the most out of this prompt?
- Draft pilot OKRs.
- Generate Miro board canvas.
- Provide sales script tweaks.
- Model cost to serve.
- Add regulatory landscape notes.
- Suggest beta-customer list.
- Create success metric dashboard.
- Output partner ecosystem overlay.
- Estimate hiring needs.
- Build investor talking points.
Pricing & Packaging Re-Architecture
Prompt
Role: Monetisation architect
Objective: Redesign tiers to lift ARPU by [Y]% without hurting conversion.
📑 Inputs: Win-loss interviews, Usage telemetry, Competitor sheets.
📄 Output:
- Current vs. Proposed tier matrix
- Value-metric rationale
- Revenue impact model
- Migration & comms timeline
✅ QA: ARPU uplift math provided; migration covers all customers; comms templates referenced.
How can it help you?
Unlocks hidden revenue without new features.
How to get the most out of this prompt?
- Provide churn-risk assessment.
- Draft legal T&C changes.
- Suggest self-serve upsell nudges.
- Generate price-increase email copy.
- Build calculator tool.
- Output enablement one-pager.
- Add geo-pricing toggle.
- Model grace-period impact.
- Create CFO memo.
- Tag roadmap dependencies.
Growth Experiment Portfolio Review
Prompt
Role: Experimentation PMO
Goal: Re-prioritise backlog of [N] tests using PXL or ICE.
📄 Inputs: backlog.csv (idea, impact, confidence, effort), Resource_budget.
📑 Output:
- Scored backlog table
- Next 5 sprint candidates
- Learning-capture SOP
✅ QA: weights documented; resource ask ≤ budget; learnings template attached.
How can it help you?
Keeps test velocity high and learning compounding.
How to get the most out of this prompt?
- Auto-generate Notion board.
- Provide run-sheet template.
- Draft failure-postmortem doc.
- Create KPI alert thresholds.
- Suggest hiring gaps.
- Export to Jira.
- Plot ICE bubble chart.
- Recommend sunset criteria.
- Build knowledge-base taxonomy.
- Generate executive digest.
Cross-Functional OKR Cascade
Prompt
Role: Chief of Staff, Growth
Objective: Translate top-level growth OKRs to Marketing, Product, Sales, CS.
📋 Inputs: Company OKR doc, Department capacity sheets.
📑 Output:
- Cascade matrix (Company ↔ Dept ↔ Squad)
- KPI ownership map
- Check-in rhythm calendar
- Escalation workflow
✅ QA: each company key result has at least one dept owner; cadence ≤2 weeks.
How can it help you?
Aligns every squad to growth targets, reducing duplicate work.
How to get the most out of this prompt?
- Generate dashboard spec.
- Draft kickoff town-hall slides.
- Include retro template.
- Provide OKR tracking sheet.
- Map reward triggers.
- Add color-coded risk flags.
- Output Slack reminders JSON.
- Suggest coach-the-coach plan.
- Build roll-up progress email.
- Create survey for sentiment.
M&A Growth Pipeline Screener
Prompt
Role: Corp-dev analyst for CGO
Goal: Build a scoring model to prioritise acquisition targets by growth accretion.
📄 Inputs: Target_list.csv (ARR, growth %, tech fit, churn, culture fit, price multiple).
📑 Output:
- Weighted scorecard (weights disclosed)
- Top 5 targets deep-dive (synergies, risks)
- DCF quick-view for each
- 100-day integration growth plan outline
✅ QA: weights sum 100 %; integration plan aligns to NSM uplift.
How can it help you?
Filters noise in deal flow so you chase accretive acquisitions, not shiny objects.
How to get the most out of this prompt?
- Produce questions for banker calls.
- Draft NDA template.
- Map product overlap heat-map.
- Generate talent retention risks.
- Create stakeholder briefing doc.
- Simulate post-merger churn impact.
- Provide SOX compliance checklist.
- Outline culture-integration OKRs.
- Build anti-trust red-flag log.
- Prep board pre-read slides.
Retention & Expansion Acceleration Program
Prompt
Role: Lifecycle GM
Objective: Lift NRR to [X]% in 2 quarters.
📂 Inputs: churn_cohorts.csv, usage_dropoff.sql, CS capacity.
📋 Deliverable:
- Churn root-cause heat-map
- Save-play orchestration (product nudges → CS outreach → exec sponsor)
- Cross-sell ladder (features, price, timing)
- KPI dashboard spec
✅ QA: save-play latency ≤48 h; cross-sell triggered on health score ≥ threshold.
How can it help you?
Turns reactive churn firefighting into proactive expansion.
How to get the most out of this prompt?
- Draft CS email scripts.
- Provide in-app banner copy.
- Map feature-adoption pathways.
- Generate renewal forecast model.
- Suggest incentive plan.
- Build escalation bot in Slack.
- Output training deck.
- Create listening tour plan.
- Add negative churn calculator.
- Produce board KPI snapshot.
Growth Analytics Infrastructure Roadmap
Prompt
Role: Data platform architect
Goal: Deliver self-serve growth analytics in 6 months.
📑 Inputs: Current stack audit, Query latency logs, Budget.
📄 Output:
- Capability gaps table
- Buy-vs-build decision matrix
- 3-phase roadmap (Foundations, Self-Serve, Predictive)
- Org & skills map
- Cost timeline
✅ QA: roadmap ≤6 mo; latency targets defined; cost ≤ budget.
How can it help you?
Ensures insights aren’t hostage to the data team’s queue.
How to get the most out of this prompt?
- Provide Snowflake sizing.
- Draft data-governance policy.
- Generate training syllabus.
- Create dbt model list.
- Add real-time alerting spec.
- Suggest hiring plan.
- Produce vendor RFP.
- Output privacy impact assessment.
- Map dashboard templates.
- Export Gantt chart.
Growth Loop Ideation Sprint
Prompt
Role: Product growth hacker
Objective: Generate 10 scalable growth loops ranked by potential k-factor.
📂 Inputs: Current product map, User network graph.
📑 Output:
- Loop canvas per idea (Trigger, Action, Reward, Return path, KPI)
- Impact-vs-Effort matrix
- Top 3 loops with dev spec outline
✅ QA: loops quantified; no loop duplicates existing funnel; dev spec ≤2 sprints.
How can it help you?
Injects compounding, product-led growth mechanics instead of paid top-ups.
How to get the most out of this prompt?
- Draft UX copy for invites.
- Provide mobile push template.
- Model viral coefficient.
- Suggest anti-spam guardrails.
- Create A/B plan.
- Output engineering ticket format.
- Generate risk log.
- Simulate server load impact.
- Map legal consent text.
- Build monitoring dashboard.
Culture of Experimentation Playbook
Prompt
Role: Org-design consultant
Goal: Embed experimentation mindset across functions in 90 days.
📄 Inputs: Org_chart.pdf, Current sprint rituals, Tool licenses.
📋 Deliverable:
- Principles & guardrails
- Role matrix (idea owner, analyst, QA)
- Experiment lifecycle SOP
- Training & certification path
- KPI to track culture adoption
✅ QA: lifecycle ≤6 weeks; training hours ≤ budget; KPI measurable.
How can it help you?
Converts experimentation from hobby to organisational muscle.
How to get the most out of this prompt?
- Provide kickoff workshop agenda.
- Draft recognition program.
- Generate KPI dashboard.
- Suggest tool stack upgrades.
- Add failure celebration template.
- Output retro form.
- Map experiment guild charter.
- Recommend Slack channel setup.
- Create quarterly contest rules.
- Produce leadership scorecard.
Strategic Partnership Growth Thesis Builder
Prompt
Role: GTM alliances strategist
Objective: Build a thesis for partnerships that accelerate ARR by [X]%.
📑 Inputs: Ecosystem_map.svg, Gap_analysis.xlsx.
📄 Output:
- Partner archetype matrix (OEM, tech, channel)
- Value-exchange model
- Prioritised partner list (scorecard)
- 30-60-90 onboarding playbook
✅ QA: scorecard weights sum 100 %; model shows ARR uplift drivers.
How can it help you?
Focuses partner team on accretive alliances, not vanity logos.
How to get the most out of this prompt?
- Draft MDF guidelines.
- Generate co-sell workflow.
- Produce joint roadmap template.
- Suggest API co-marketing plan.
- Add legal checklist.
- Create exec sponsor matching.
- Output pitch deck skeleton.
- Build pipeline attribution rules.
- Provide churn impact model.
- Schedule QBR rhythm.
Geo-Market Entry Decision Framework
Prompt
Role: International GM
Goal: Decide next geo expansion with highest 3-year NPV.
📂 Inputs: TAM_geo.xlsx, Legal_risk.pdf, Benchmarks (CPL, ASP).
📑 Output:
- Scoring model (Market size, Ease, Cost, Risk)
- Top geo recommendation + rationale
- 6-month pilot GTM outline
- Compliance checklist
✅ QA: pilot budget ≤ threshold; risk mitigation covers legal & brand.
How can it help you?
De-risks international bets and arms CFO with NPV math.
How to get the most out of this prompt?
- Generate local pricing sheet.
- Provide reg-compliance brief.
- Suggest local partner list.
- Draft language localisation plan.
- Build timeline Gantt.
- Create ops hiring spec.
- Produce exit criteria.
- Model FX risk.
- Output PR launch plan.
- Map competitor head-to-head.
Capital Allocation Model
Prompt
Role: Growth finance partner
Objective: Allocate $[CapEx+OpEx] across core, new, and risk bets.
📊 Inputs: ROI_curves.xlsx, Risk_tolerance, Strategy pillars.
📄 Output:
- Capital stack pie (Core 70/20/10 style)
- Bet portfolio table (Spend, KPI, Hurdle rate)
- Sensitivity to macro shocks
- Governance rhythm
✅ QA: sum spend = capital; hurdle rates ≥ WACC; risk bet ≤ max tolerance.
How can it help you?
Ensures every marginal dollar flows to the best risk-adjusted return.
How to get the most out of this prompt?
- Generate board appendix.
- Provide scenario toggles.
- Add debt vs. equity overlay.
- Create CFO memo.
- Produce waterfall of IRR.
- Tag departmental impacts.
- Suggest kill criteria.
- Export to FP&A model.
- Build rolling re-forecast script.
- Draft investor FAQ.
Executive Growth Dashboard Specification
Prompt
Role: BI product owner
Goal: Launch C-suite dashboard in 30 days.
📑 Inputs: KPI list, Data warehouse schema, User personas.
📄 Output:
- Wireframes (JSON)
- Chart types & queries
- Alert rules (anomaly, goal variance)
- Access & permission matrix
✅ QA: KPI defs match OKR doc; refresh ≤1 h; mobile layout included.
How can it help you?
Gives execs a single pane of glass, ending “which number is right?” debates.
How to get the most out of this prompt?
- Provide color-blind palette.
- Draft rollout email.
- Suggest user training deck.
- Add glossary sidebar.
- Build Slack webhook spec.
- Create SLA for data quality.
- Output drill-down paths.
- Map PII redaction.
- Generate test scripts.
- Export schema for Looker.
Innovation Lab Charter
Prompt
Role: CGO innovation lead
Goal: Stand-up an internal lab that ships 2 net-new revenue lines/year.
📄 Inputs: Budget, Talent availability, Corporate risk appetite.
📑 Output:
- Mission & Success metrics
- Org structure (pods, roles)
- Stage-gate funnel (Idea→Incubate→Scale)
- Funding model (seed vs. spin-out)
- Governance & kill criteria
✅ QA: success metrics quant; funding caps; kill gates defined.
How can it help you?
Creates a sandbox for disruptive bets without derailing core operations.
How to get the most out of this prompt?
- Draft recruitment JD.
- Provide innovation KPI dashboard.
- Generate demo day agenda.
- Suggest IP ownership policy.
- Create mentor roster.
- Map legal approvals.
- Output risk register.
- Produce communication plan.
- Build OKR template.
- Design pitch template.
Investor-Ready Growth Narrative Generator
Prompt
Role: Storytelling chief
Objective: Turn your growth metrics into a Series C pitch.
📂 Inputs: KPI_table.csv, Competitive advantage bullets, Vision statement.
📑 Output:
- Story arc (Problem → Solution → Traction → Scale)
- KPI call-outs with plain-English framing
- Forward-looking statements (market creation)
- Risk & mitigation slide bullets
✅ QA: metrics cited with YoY %; narrative ties to TAM; risks balanced.
How can it help you?
Converts raw metrics into a funding magnet.
How to get the most out of this prompt?
- Produce 10-slide deck outline.
- Create CEO talking points.
- Add social-proof quotes.
- Draft press headline pack.
- Generate FAQ for VCs.
- Provide iconography set.
- Map competitive moat chart.
- Output one-pager PDF.
- Suggest Twitter/X soundbites.
- Build due-diligence data room checklist.
Risk Mitigation & Scenario Planning Deck
Prompt
Role: Strategic risk officer (for CGO)
Goal: Prepare 3 downside scenarios and mitigation plays.
📊 Inputs: Macro_indicators.csv, Revenue_model.xlsx, Supply_chain_risks.pdf.
📄 Output:
- Scenario definitions (Moderate, Severe, Black-Swan)
- Impact tables (ARR, EBITDA, Cash)
- Mitigation playbook (cost, timeline, owner)
- Trigger thresholds & monitoring plan
✅ QA: each scenario quantifies impact; mitigations costed; triggers measurable.
How can it help you?
Lets you sleep at night knowing growth isn’t derailed by surprises.
How to get the most out of this prompt?
- Embed early-warning KPI alerts.
- Draft comms matrix per scenario.
- Create cash burn waterfall.
- Add insurance coverage review.
- Provide vendor redundancy list.
- Simulate debt covenant breach.
- Output board panic-mode checklist.
- Build media response template.
- Generate recapitalisation play.
- Map talent retention risks.
These 20 growth prompt frameworks equip you to replace ad hoc planning with structured, data-backed execution.
Each is designed to be expanded with automation, simulations, and tailored outputs for your market and resources.
Deploy them as stand-alone initiatives or chain them into an integrated growth plan - either way, you’ll have the clarity, alignment, and rigor to hit ambitious targets with confidence.