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FAQs
Got Questions?Find Your Answers Here!
Answers to the most common questions about Docket.
Product and Feature Questions
What is Docket and what problem does it solve?
Docket is your always-on marketing and sales agent — an AI that engages visitors, answers complex product questions, qualifies leads, and drives meetings. It bridges the gap between “I’m just browsing” and “I’m ready to buy.” Teams use Docket to convert anonymous traffic into conversations that move, qualify, and close faster — especially in high-consideration B2B environments where context and timing make all the difference.
How is Docket different from chatbots and generic LLM chat?
Docket isn’t a chatbot — it’s a thinking agent. Traditional bots follow scripts; generic LLMs lack guardrails. Docket uses a proprietary Thinker–Responder architecture, meaning it reasons before it replies. Every answer is grounded in verified company data, delivered in your brand voice, and designed to push the conversation toward conversion — not just conversation for its own sake.
How does the Thinker–Responder (agentic) architecture work?
The Responder handles live conversation, while the Thinker decides why and what to say next. It draws on tools like your Sales Knowledge Lake™, memory, integrations, and reasoning models. Together, they act like a top-performing sales rep — empathetic, informed, and fast — available 24/7. This architecture makes Docket uniquely human-like in tone yet superhuman in speed and accuracy.
What results should we expect (engagement, meetings, pipeline lift)?
On average, customers see about a 10% increase in qualified leads after deploying Docket. Visitors don’t just browse — they interact, ask questions, and explore deeper. By combining reasoning, contextual understanding, and brand-aligned conversation, Docket turns passive website traffic into engaged buyers who convert faster. It’s not about page views; it’s about creating meaningful, measurable engagement that drives pipeline.
How fast does it respond and is it really 24/7?
Yes — it’s instant and always on. Docket responds in under a second to most queries, in text or voice, and works continuously across time zones. It’s not just “available” 24/7; it’s attentive 24/7 — engaging, qualifying, and scheduling meetings even when your team’s offline.
What pages should we deploy it on first?
Start with high-intent pages: pricing, product, and demo-request pages. These are where buying intent peaks, and where real-time engagement drives the fastest ROI. Many customers then expand to their homepage, resource center, and campaign landing pages once they see the early impact.
How long does implementation take and what’s required from us?
For most customers, Docket goes live in under 10 days — especially for standard marketing or product pages. For more complex setups, such as large-scale eCommerce or manufacturing catalogs with thousands of SKUs, it can take a few weeks. You simply share your approved content and CRM access, and our team manages ingestion, setup, and deployment. No coding or technical lift required — just a smooth path to go live and start converting.
Which CRMs/MA tools does it integrate with?
Docket integrates seamlessly with Salesforce, HubSpot, Marketo, Demandbase, GA, Mixpanel, Slack, Teams, and RevenueHero. It respects your existing lead routing and automatically updates CRM records with full conversation history.
How does it handle “I don’t know” or off-limits questions?
If a question falls outside its knowledge or violates compliance, Docket responds transparently and redirects the user to appropriate documentation or a human contact. It never guesses or hallucinates — it’s built to protect accuracy and brand trust.
How secure is it (SOC 2, GDPR, data isolation)?
Security is foundational. Docket is SOC 2 Type II and GDPR-compliant, with data encryption in transit and at rest. Each customer instance is fully isolated, and none of your data is ever used for external training.
Does it learn from our data?
Yes — privately. Docket learns only from your approved content sources to stay accurate and aligned. It doesn’t send your data outside your instance or use it for general model updates. Your content, your intelligence, your control.
What happens after launch—how do we optimize and A/B test?
You’ll have a dedicated CSM who reviews conversation data, tunes responses, and runs A/B tests. We measure engagement, meeting rates, and satisfaction to continually improve performance — turning your agent into a high-performing digital seller.
What content do we need to start?
Whatever you already have. Docket learns from your existing website, decks, product docs, and marketing materials — you don’t need to rewrite anything. As you grow, new content can be added or prioritized to refine the agent’s understanding over time.
How does it qualify leads and route them to the right rep?
Docket asks smart follow-ups, validates fit based on your routing logic, and syncs directly with CRM rules. Qualified prospects are instantly passed to the right AE, SDR, or regional owner, ensuring zero lead leakage. All context — conversation history, interest, objections — travels with the handoff.
Can it book meetings automatically?
Yes. Docket integrates with Calendly, Chili Piper, HubSpot Meetings, and RevenueHero, letting visitors instantly schedule time with the right rep. It respects team availability, territory routing, and lead scores — so meetings happen faster and smarter.
How customizable is tone, brand voice, and compliance guardrails?
Fully. Docket mirrors your tone — formal, friendly, technical, or conversational — and adheres to brand, legal, or compliance guidelines. You can define restricted topics, pre-approved phrasing, and escalation rules so every answer sounds on-brand, on-message, and safe.
Does it remember returning visitors and past conversations?
Yes. Docket maintains short- and long-term memory, allowing returning users to continue where they left off. It remembers context, preferences, and past questions, personalizing future interactions to shorten the path from interest to purchase.
Can it handle multilingual audiences and localize automatically?
Absolutely. Docket supports 40+ languages, switching instantly based on visitor region or browser settings. From English to Hindi to Arabic, it localizes tone, examples, and phrasing — without breaking brand consistency or message integrity.
What data does it capture and what analytics/reporting do we get?
Docket captures every qualified interaction — questions asked, engagement patterns, drop-offs, and conversion triggers — all visualized in a central dashboard. You’ll see what buyers care about, where they engage most, and which topics drive pipeline, helping you refine messaging and campaigns.
How does pricing work? Any per-seat fees?
Docket offers transparent, usage-based pricing tied to traffic and engagement volume — not per user or seat. There are no hidden fees, no per-agent costs. For enterprise plans, we tailor pricing to traffic size, integrations, and complexity.
Can it show slides/videos/case studies inside the conversation?
Yes. Docket can dynamically surface slides, videos, case studies, or PDFs mid-conversation. If a prospect asks, “Can you show me how this works?”, Docket can instantly display your chosen demo clip or slide deck — like a product expert in real time.
Does it support ABM and personalization by industry?
It does. Docket recognizes accounts using IP and firmographic data, tailoring its message, tone, and examples by industry, region, or persona. It can highlight relevant use cases, customer stories, or pricing tiers to match the visitor’s context automatically.
Can it support PLG or product onboarding use cases?
Yes. Docket extends beyond marketing — it helps onboard new users, answer in-product questions, and explain features or workflows. Many teams use it as a post-signup guide, creating a unified pre- and post-sale experience.
Can we run it across multiple pages or microsites?
Yes. Docket can be deployed across your entire web ecosystem — main site, landing pages, or microsites. You can choose to run a single unified agent that carries consistent context and brand tone, or multiple specialized agents fine-tuned for specific products, geographies, or campaigns. It’s completely flexible, so you can scale your conversational strategy as your business and content expand.
Who uses Docket today and what outcomes did they see?
Docket is trusted by growth-stage and enterprise companies such as Goldcast, DuploCloud, Scribe etc. Customers report faster deal cycles, richer buyer insights, and higher inbound ROI — all while keeping their brand voice consistent, always.
Competitive Intel
How Does Docket Compare to Other Sales Enablement Tools?
Here are some comparisons that highlight Docket’s unique strengths: ✓ Glean vs. Docket: While Glean is an enterprise search tool, Docket is purpose-built for sales teams, offering instant, verified sales intelligence, automating RFP responses, and scaling best practices from top sellers. ✓ Guru vs. Docket: Unlike Guru, which relies on manual tagging and periodic updates, Docket leverages AI to automate knowledge management, seamlessly integrating into sales workflows and minimizing maintenance efforts. ✓ Highspot/Allego vs. Docket: While Highspot and Allego focus on content management, Docket acts as an AI Sales Engineer, delivering real-time, context-aware responses and automating RFPs, security questionnaires, and competitive intelligence.
Docket stands out by combining intelligent automation, deep sales integration, and real-time learning, ensuring your sales team operates at peak efficiency.
How does Docket handle competitive intelligence?
✓ Real-time competitive insights: Docket continuously updates market intelligence from your collected sources and provides the latest competitor insights in real-time. ✓ Competitor analysis: It generates competitor comparison documents, tracks evolving market trends, and helps sales teams position themselves effectively.
What makes Docket unique in the market?
Docket stands out with its Sales Knowledge Lake™, 95%+ answer accuracy, sub-2.7% hallucination rate, real-time learning from top sellers, and deep integrations with sales tools, ensuring faster, smarter, and more reliable sales enablement.
Why should I choose Docket over other AI sales assistants?
Docket achieves 95%+ accuracy, a low 2.7% hallucination rate, and responds in under three seconds, outperforming generic AI assistants in precision, speed, and reliability.
Data, Security, and Compliance
How does Docket ensure enterprise-grade security and compliance?
At Docket, security and compliance are at the core of everything we do. We are SOC 2 Type II and ISO 27001 certified, demonstrating our commitment to the highest security and privacy standards.
Our platform fully complies with GDPR and other key data protection regulations, ensuring customer data is encrypted at rest and in transit. While we do not currently offer EU-specific data residency, we maintain strict data deletion policies and adhere to global compliance frameworks, including SOC 2 Type II, ISO 27001, and GDPR, to support our customers' security and regulatory needs.
What security measures protect data handled by Docket?
Docket safeguards sensitive information through end-to-end encryption, role-based access controls, and strict data retention policies. Organizations can configure data retention settings, automatically deleting aged data, ensuring robust security and compliance.
How does Docket protect Personally Identifiable Information (PII)?
Docket uses encryption, role-based access controls, and data retention policies to ensure PII security and compliance with privacy regulations.
How does Docket ensure the security and privacy of our data?
Docket uses end-to-end encryption, access controls, and strict data retention policies to protect customer data and prevent unauthorized access by following strict data retention and deletion policies.
Does Docket store or learn from my company’s sensitive data?
No, Docket does not retain or use your company’s data for model training. All contextual data is siloed and discarded after processing.
Can Docket help with security questionnaires?
Yes, Docket automates the completion of security questionnaires by leveraging stored knowledge and AI-powered confidence scoring.
Objection Handling
How does Docket help sales teams handle objections effectively?
Docket provides real-time objection-handling strategies based on previous successful responses, competitive intelligence, and ROI justification. It enables sales teams to prepare for objections in advance, customize responses based on customer pain points, and use real-time AI coaching during sales calls.
How does Docket assist in handling cost, technical, and other complex objections?
Docket offers real-time pricing justification, highlighting ROI, efficiency gains, and competitor comparisons to address cost concerns. It also provides accurate, real-time answers to technical and complex queries, enabling sales reps to handle objections confidently without relying on sales engineers.
How does Docket ensure accurate and reliable responses to buyer concerns?
Docket synthesizes responses from multiple verified data sources, provides confidence scores with every response, and cites sources to ensure accuracy and credibility.
How fast and easy is the onboarding process for Docket?
Docket offers a streamlined onboarding experience with guided setup, integration assistance, and user training. It integrates seamlessly into existing sales tools and can be fully operational within five hours, requiring minimal effort from your team.
Value Propositions
How does Docket help increase win rates and improve sales efficiency?
Docket automates sales intelligence, enhances response accuracy, reduces manual effort, and accelerates deal cycles. Customers experience a 12% improvement in win rates, 10% faster sales cycles, and six hours saved per seller weekly.
How does Docket help new sales hires?
Docket accelerates onboarding by providing instant access to best practices, sales scripts, and real-time coaching based on insights from top performers.
How does Docket enhance sales content creation?
With features like Docs, Docket enables rapidly creating sales-ready assets, ensuring teams have up-to-date and tailored content to engage prospects effectively.
What ROI can I expect from using Docket?
Companies using Docket see a measurable revenue increase, a 10% reduction in sales cycle time, and significant time savings, with each seller reclaiming six hours weekly.
Can Docket help personalize customer outreach?
Yes, Docket analyzes customer interactions and historical data to generate highly personalized messages and responses tailored to each prospect.
Can Docket help sales reps close deals faster?
Absolutely! Docket provides instant, tailored responses to objections, auto-generates personalized sales assets, and empowers sales teams to handle complex queries confidently.
Internal Processes
How does Docket streamline internal sales processes?
Docket centralizes sales knowledge, eliminates information silos, automates personalized document generation, and provides instant contextual answers in real-time.
Can Docket automate responses for RFPs, RFIs, and internal document retrieval?
Yes. Docket can process multi-tabbed and unstructured RFPs, generate responses in under two minutes, and support multiple languages. It also indexes sales and marketing content, making retrieving documents like battle cards, case studies, and sales scripts easy.
Can Docket assist with sales training and onboarding?
Docket curates training content, provides guided learning, and delivers real-time insights to improve sales effectiveness. It also helps ramp up new sales reps by giving instant access to accurate information about service offerings and industry knowledge.
How is ongoing maintenance managed for Docket?
Docket continuously updates its knowledge base, flags outdated information, and allows admins to verify and edit responses for accuracy.
How can I ensure my team gets the most out of Docket?
Encourage your team to ask specific, well-structured questions, utilize confidence scores, and continuously provide feedback to improve AI accuracy.
Can Docket automate meeting notes and follow-ups?
Docket can capture meeting summaries, extract action items, and generate follow-up emails, ensuring seamless communication.
Note: The above information is based on the latest data from Docket's website as of January 29, 2025.