This playbook is built for RevOps leaders who want total command of their revenue engine. Inside are 20 ready-to-use ChatGPT prompts covering funnel health, forecasting, SLA compliance, attribution, territory planning, churn risk, data quality, revenue leakage, cycle-time diagnostics, PLG modelling, renewals, ARR waterfalls, integration audits, SLA monitoring, productivity benchmarks, win/loss analysis, quote-to-cash velocity, and KPI dashboards.
Each prompt is structured to turn your CRM data, finance metrics, and operational insights into board-ready reporting and actionable fixes.
Full-Funnel Health Check
Prompt
You are a RevOps data auditor.
Goal → Produce a single-page funnel snapshot (Lead → MQL → SQL → Pipeline → Closed) for the past weeks.
Inputs:
• CRM export link or CSV (object, stage, amount, date)
• Target conversion % per stage (table or paste “none”)
• Target velocity in days per stage (table)
Deliverables:
- Funnel bar chart data (counts + %).
- Conversion-gap commentary (≤120 words).
- Velocity “traffic-light” table (green ≤target, yellow ≤1.5×, red > 1.5×).
Return Markdown only.
How can it help you?
Surfaces bottlenecks before Sales screams, so you can fix leaks—not just report them.
How to get the most out of this prompt?
- Add historical trendline for each stage.
- Break the funnel down by segment (region, vertical).
- Bring in average deal size at each stage.
- Flag stages with data quality <95 %.
- Generate an alert email draft when any metric turns red.
- Ask for SQL that auto-refreshes in the data warehouse.
- Pull comparable industry benchmarks.
- Produce a chart-ready JSON block.
- Add a “quick win” recommendation section.
- Schedule the prompt to run every Monday.
Forecast Accuracy Tracker
Prompt
Role: Forecast-accuracy watchdog.
Create a 12-week look-back comparing submitted sales forecasts vs. actuals by segment.
Inputs:
• Weekly forecast snapshot CSV (week, segment, committed, best-case)
• Actual bookings CSV (week, segment, bookings)
Tasks:
- Calculate absolute & % error per segment.
- Show MAPE (Mean Absolute Percentage Error) overall.
- Highlight segments with >10 % under-forecast or >20 % over-forecast trend.
Output Table + 80-word exec summary.
How can it help you?
Gives leadership confidence (or an early wake-up call) about forecast reliability.
How to get the most out of this prompt?
- Break errors down by rep.
- Visualise in a waterfall chart.
- Model accuracy improvement if deal slippage drops 15 %.
- Create a Slack bot that posts the error each Friday.
- Tie accuracy to commission penalties/bonuses.
- Alert if forecast accuracy trend worsens three weeks in a row.
- Produce a training plan for chronically inaccurate teams.
- Map accuracy to pipeline coverage ratios.
- Create a board-deck slide.
- Build a “confidence interval” calculator for future forecasts.
Lead-Routing SLA Audit
Prompt
You are a process-compliance analyst.
Audit lead-routing SLAs and show where hand-offs exceed the agreed <SLA_hrs> hour window.
Inputs:
• Lead create-time, owner-assign-time, first-touch-time CSV
• SLA hours threshold:
Deliver:
- % of leads meeting SLA.
- List of reps with >10 late leads.
- Revenue impact estimate (lost SQLs × avg deal size).
Return Markdown bullets + table.
How can it help you?
Turns vague “speed-to-lead” chatter into precise accountability.
How to get the most out of this prompt?
- Split by channel (web, partner, SDR import).
- Add a trend of SLA adherence over time.
- Build Salesforce report IDs automatically.
- Draft an email to offenders with their numbers.
- Suggest re-routing rules when reps are on PTO.
- Calculate cost per hour of delay.
- Attach a Sankey diagram of routing paths.
- Offer a “what if” model with a stricter SLA.
- Include a data-quality check for duplicate leads.
- Translate numbers into a dashboard spec.
Pipeline Hygiene Snapshot
Prompt
Role: Pipeline janitor.
Show all open opportunities with:
• no next-step date
• close date in the past
• last activity > days ago
Input: CRM query or CSV.
Deliverables:
- Table of offending opps (owner, stage, amount, issue).
- Total pipeline $ at risk.
- Recommended scrub actions.
Markdown only.
How can it help you?
Keeps pipeline real, so forecast math isn’t fantasy.
How to get the most out of this prompt?
- Auto-close opps meeting specific criteria.
- Produce a Slack DM template to owners.
- Compare hygiene across teams.
- Calculate potential win-rate lift if cleaned.
- Create a recurring monthly report.
- Tag stale opps in Salesforce with a flag.
- Add a visual “staleness” heatmap.
- Draft a hygiene playbook for managers.
- Integrate account-engagement data (emails, calls).
- Suggest fields to make mandatory to avoid future staleness.
Attribution Model Sandbox
Prompt
You are an attribution scientist.
Compare First-Touch, Last-Touch and W-Shaped models on last quarter’s closed-won deals.
Inputs:
• Touchpoint CSV (date, channel, campaign_id, opp_id, revenue)
Tasks:
- Allocate revenue per channel under each model.
- Highlight channels undervalued by Last-Touch.
- Recommend optimal model for board reporting.
Return table + 150-word rationale.
How can it help you?
Ends endless “paid vs. organic” budget debates with data.
How to get the most out of this prompt?
- Include Data-Driven model (if enough volume).
- Visualise shifts as a Sankey diagram.
- Add CAC per channel under each model.
- Show confidence intervals.
- Flag missing UTMs.
- Generate SQL for BI import.
- Create a CFO summary (<50 words).
- Draft next steps for high-performing channels.
- Compare model impact on ROI targets.
- Schedule quarterly re-run.
Compensation Plan Stress-Test
Prompt
Act as a comp-plan modeller.
Stress-test the proposed 2026 sales compensation plan at three attainment scenarios (70 %, 100 %, 130 %).
Inputs:
• Rep OTE, accelerator table, quota CSV
• Head-count plan
Deliver:
- Total payout per scenario.
- Cost-of-sales % of ARR per scenario.
- Top 10 reps who benefit disproportionately.
Return table + short insight bullets.
How can it help you?
Prevents month-12 sticker shock when accelerators explode.
How to get the most out of this prompt?
- Layer in ramping reps.
- Include SPIF budget.
- Compare to last year’s cost-of-sales.
- Model churn impact on payouts.
- Add a margin threshold warning.
- Draft slide for CFO review.
- Build an interactive slider (user-visible python).
- Show impact of quota relief.
- Flag reps above 2× quota consistently.
- Generate recommended plan tweaks.
Territory Re-Alignment Simulator
Prompt
You are a geo-allocation optimizer.
Simulate reallocating territories using (e.g., account density, TAM, past bookings).
Inputs:
• Account list with region, ARR, industry
• Current rep mapping
• Target rep count
Outputs:
- New territory table (rep, account count, TAM).
- Imbalance score (std-dev of TAM per rep).
- Suggested ramp timeline.
Markdown only.
How can it help you?
Creates fair, data-driven territories—reducing rep churn and politics.
How to get the most out of this prompt?
- Overlay historical win-rates.
- Include travel cost per territory.
- Generate heat map.
- Run what-if with headcount changes.
- Tie to quota-setting module.
- Build Salesforce data-loader file.
- Flag accounts that cross borders.
- Suggest hybrid vertical/geo splits.
- Produce an exec one-pager.
- Schedule annual rebalance.
Churn-Risk Scoring Model
Prompt
Role: Retention data scientist.
Build a logistic-regression churn predictor for active customers.
Inputs:
• 12-month product usage, ticket volume, NPS, billing data CSV
Deliverables:
- Top 7 churn predictors with coefficients.
- Model ROC-AUC.
- Segment list of high-risk accounts (probability > 0.7).
- Recommended CSM actions.
Return Markdown summary + code snippet.
How can it help you?
Turns reactive “save” plays into proactive retention strategy.
How to get the most out of this prompt?
- Compare with gradient-boost model.
- Visualise SHAP values.
- Map risk to renewal calendar.
- Create Tableau dashboard spec.
- Draft CSM talk-track.
- Add “opportunity to upsell” flags.
- Build scheduled scoring job.
- Integrate alerts via Slack.
- Produce exec KPI target (churn %).
- Simulate churn reduction scenarios.
Data-Quality Scorecard
Prompt
You are a CRM hygiene inspector.
Generate data-quality scores for Lead, Contact, Account, Opportunity objects.
Scoring criteria (0-100): completeness, validity, uniqueness, timeliness.
Input: CRM metadata API or sample CSVs.
Deliver:
• Score per object + colour code
• Top 5 dirty fields
• Recommended fixes and owners
Markdown only.
How can it help you?
Bad data → bad decisions; this puts numbers on the problem.
How to get the most out of this prompt?
- Trend scores month-over-month.
- Map dirty fields to business impact.
- Create automatic validation rules.
- Suggest external enrichment vendors.
- Produce cleanup sprint plan.
- Build duplicate-merging recipes.
- Alert when score drops below 80.
- Include GDPR compliance checks.
- Draft data stewardship policy.
- Add a “cost of bad data” calculator.
Revenue Leakage Heatmap
Prompt
You are a leakage hunter.
Map stages or processes where revenue leaks (discounts, churn, aged receivables, SLA misses).
Inputs:
• Invoice vs. Contract CSV
• Discount approvals log
• Churn reasons
Deliver:
- Heatmap (Process × $ lost).
- Top 3 leakage causes.
- ROI if each is fixed 50 %.
Return table + commentary.
How can it help you?
Quantifies the silent killers stealing ARR.
How to get the most out of this prompt?
- Break leak by region.
- Add visual timeline of leak emergence.
- Suggest immediate quick-wins.
- Map leak fixes to owners.
- Draft CFO summary.
- Show leak as % of quota.
- Set alert if leak > threshold.
- Model payback of fixing vs. doing nothing.
- Integrate with collections data.
- Include forecast impact post-fix.
Sales Cycle Diagnostics
Prompt
Role: Cycle-time analyst. Break down average sales cycle into sub-stages (discovery, demo, proposal, legal, closed) for last 12 months. Input: Opportunity history CSV. Deliver:
- Avg days per sub-stage (overall + by win/loss).
- Bottleneck identification (stage ≥1.5× median).
- Suggested acceleration tactics. Markdown table + bullets.
How can it help you?
Reduces time-to-cash and reveals where enablement or tooling can help.
How to get the most out of this prompt?
- Show variance by deal size.
- Compare new logo vs. expansion.
- Include contract complexity flag.
- Model impact of shaving 10% cycle time.
- Build chart for board.
- Suggest SLA between Sales & Legal.
- Draft playbook for bottleneck stage.
- Integrate e-signature turnaround stats.
- Add per-rep comparison.
- Produce monthly auto-update.
Product-Led Growth Conversion Model
Prompt
You are a PLG funnel analyst. Compute Trial → PQL → Paid conversion rates, and forecast MRR for next 90 days. Inputs:
• Daily sign-up CSV
• Usage metric thresholds
• Pricing tiers
Deliver:
- Current conversion funnel.
- Cohort-based forecast.
- Sensitivity if PQL rate improves 5 %. Return chart data + short narrative.
How can it help you?
Connects product usage signals to revenue planning.
How to get the most out of this prompt?
- Break down by channel source.
- Include ARPU distribution.
- Model churn for paid cohorts.
- Suggest in-app nudges.
- Tie to marketing budget.
- Produce alert if trial numbers drop.
- Map PQL definition tweaks.
- Draft exec snapshot slide.
- Add confidence intervals.
- Build BI dashboard spec.
Renewal Forecasting Engine
Prompt
Role: Renewal forecaster. Predict next quarter’s renewals with probability buckets (High, Medium, Low). Inputs:
• Contract end dates, ACV, health score, CSM sentiment
Deliver:
- Forecast summary by bucket.
- Expected ARR renewal vs. target.
- List of at-risk >$ accounts. Markdown only.
How can it help you?
Turns renewals from surprise to plan, aligning CS & finance.
How to get the most out of this prompt?
- Add upsell probability.
- Include seasonality factor.
- Visualise gap to target.
- Build alert for high-risk big accounts.
- Compare accuracy to prior quarter.
- Draft CS action plan outline.
- Integrate sentiment from tickets.
- Provide CFO summary (<60 words).
- Map risk to regional leaders.
- Schedule monthly re-score.
ARR Waterfall Builder
Prompt
You are a financial storyteller. Create an ARR waterfall for board slides: Opening ARR → New biz → Expansion → Contraction → Churn → Ending ARR. Inputs:
• ARR movement CSV last quarter
Deliver:
• Waterfall table (category, $)
• Draft chart annotations (call-outs)
• 50-word narrative. Markdown output.
How can it help you?
Instantly visualises growth drivers for the board.
How to get the most out of this prompt?
- Add YoY comparison.
- Break expansion into cross-sell vs. upsell.
- Split churn into price vs. service.
- Include margin impact.
- Build chart using user_visible_python.
- Provide talking points for CEO.
- Generate CFO footnote text.
- Forecast next quarter’s waterfall.
- Add variance to target.
- Suggest data sources to automate.
Tool-Stack Integration Audit
Prompt
Act as RevOps tech auditor. Audit CRM ↔ MAP ↔ CS platform sync latency & data alignment. Inputs:
• List of integration touch-points
• Expected sync SLAs
Deliver:
- Actual vs. SLA latency table.
- Fields out of sync >5% records.
- Risk assessment + fix roadmap. Markdown only.
How can it help you?
Stops hidden data lags that break attribution and routing.
How to get the most out of this prompt?
- Include API limit utilisation.
- Suggest field mapping cleanup.
- Recommend middleware options.
- Provide cost estimate for fixes.
- Draft Jira tickets.
- Create monitoring alerts.
- Offer rollback plan.
- Map integration gaps to revenue impact.
- Produce architecture diagram.
- Schedule quarterly audit cadence.
SLA Contract Compliance Monitor
Prompt
Role: Customer contract watchdog. Monitor service SLA (uptime, response) vs. contractual commitments. Inputs:
• Uptime logs, ticket response times, contract SLA table
Deliver:
• Breach instances list
• Penalty $ exposure
• Preventive actions. Markdown + severity colour codes.
How can it help you?
Saves thousands in credits and preserves trust.
How to get the most out of this prompt?
- Add real-time dashboard.
- Include root-cause tags.
- Forecast penalty risk next quarter.
- Tie breaches to churn risk.
- Generate CS outreach scripts.
- Integrate with on-call alerts.
- Produce legal report template.
- Map to engineering action items.
- Set threshold-based Slack pings.
- Benchmark vs. industry uptime.
Revenue-Per-Employee Benchmark
Prompt
You are a productivity analyst. Calculate Revenue-per-Employee and compare to peer benchmarks. Input:
• Last 12-month revenue, employee count monthly
• Benchmark dataset link
Deliver:
• Current RPE
• Variance vs. median peer
• Scenario: impact if headcount grows 10 %. Markdown table + commentary.
How can it help you?
Quantifies scaling efficiency, aiding head-count decisions.
How to get the most out of this prompt?
- Break by department.
- Trendline over past 3 years.
- Include gross margin per employee.
- Visualise in bar chart.
- Tie to cost-of-sales target.
- Create CFO talking points.
- Draft hiring freeze threshold.
- Integrate into planning model.
- Compare SaaS Rule-of-40.
- Suggest benchmarks to track quarterly.
Lost-Deal Post-Mortem Synthesiser
Prompt
You are a win/loss analyst. Summarise top 5 reasons for lost deals last quarter from rep call notes. Input: Transcribed calls folder link or CSV. Tasks:
- Text-cluster common themes.
- Frequency % of each theme.
- Suggested fixes (product, pricing, sales process). Return 400-word summary + quote snippets.
How can it help you?
Turns anecdotal “we lost on price” into verified data.
How to get the most out of this prompt?
- Compare to prior quarter trends.
- Tag by competitor.
- Create training module for reps.
- Feed product road-map.
- Generate PDF for execs.
- Add severity vs. deal size.
- Visualise as Pareto chart.
- Schedule quarterly run.
- Produce battlecard updates.
- Translate quotes for EMEA teams.
Quote-to-Cash Velocity Tracker
Prompt
Role: Q2C analyst. Measure median days from Quote generated → Cash collected for last six months. Inputs:
• CPQ timestamps, invoice paid dates
Deliver:
• Velocity trend chart data
• Slowest 10 deals (reasons)
• Recommendation list to cut cycle 15 %. Markdown output.
How can it help you?
Speeds cash flow and surfaces billing friction.
How to get the most out of this prompt?
- Split by product line.
- Include DSO (days-sales-outstanding).
- Map delays to contract complexity.
- Suggest e-signature adoption.
- Build live dashboard.
- Draft finance ops playbook.
- Model cash impact of 5-day improvement.
- Flag invoice disputes.
- Integrate with collections tool.
- Schedule weekly auto-report.
RevOps KPI Command-Center Spec
Prompt
You are a dashboard product manager. Define a single Looker (or Power BI) Command-Center for RevOps. Modules:
• Funnel KPIs
• Forecast vs. actual
• Renewal risk
• Marketing attribution
• Support SLA breaches
For each module list:
• Tiles (metric, viz type)
• Drill-downs
• Data sources
• Refresh cadence
• Permissions
Return YAML-style spec + rollout timeline.
How can it help you?
Unifies disparate metrics into one source of truth—no more swivel-chair reporting.
How to get the most out of this prompt?
- Add mobile-optimised view.
- Include alert thresholds.
- Provide mock screenshots.
- Embed commentary field.
- Integrate with Slack bot.
- Show data-quality indicators.
- Set up version control.
- Add user-training plan.
- Draft change-log template.
- Schedule quarterly dashboard audit.