Build Room for Marketers
INVITE ONLY · FOR MARKETERS

Build AI workflows your team will actually use.

A one hour working session on Zoom every two weeks. Arjun Pillai shows the agentic workflows Docket's own marketing team runs on, and answers yours live.
DATE
Thu, Nov 19
TIME
12:00–1:00 pm ET
HOST
Arjun Pillai, Cofounder & CEO, Docket
The examples

Eight workflows from our own team.
Every one has a human gate.

These are examples, not the full menu. Bring the workflow your team needs most.

01

Paid ads copilot

Reads ad spend against pipeline in the CRM. Flags where spend rose and qualified pipeline didn't, then proposes the budget move.

Gate · You approve every change

02

Creative benchmarking

Scores your ad creatives against competitors' live ads on one fixed rubric. Rewrites the bottom quartile and re-scores until the average moves.

Gate · You pick what runs

03

Outbound signals

Rolls buying signals across target accounts into a reason to reach out, and hands sales a ranked list with the why attached.

Gate · Reps choose who to contact

04

Content to live

A ticket queue that moves each piece from brief to evidence to draft to lint to critic. You see the third pass, never draft one.

Gate · Nothing ships without a yes

05

Social from calls

Mines each teammate's own call recordings every week, drafts one post in their voice, and sends it to them in Slack.

Gate · Each person decides to post

06

AEO scoring and fixes

Scores how AI answer engines describe you on a fixed set of buying questions each week, then drafts the page fixes.

Gate · You approve every site edit

07

Competitive intel

Tracks what competitors changed in pricing, launches, ads and reviews. Explains why it matters and drafts battlecard updates.

Gate · You approve battlecard edits

08

Deal asks from sales

Every deal-related ask from sales becomes a tracked ticket. The agent drafts the asset from deal context and ships it to the deal thread.

Gate · Marketing approves first

How the hour runs

One hour. Built live.

10min

What shipped since last time

The newest workflow we added, and what broke on the way.

35min

Built live, on real tools

Arjun walks through workflows on the tools they actually run on, as many as the hour allows.

15min

Open room

Your workflow, your blockers, your questions.

How every one is built

Same model as everyone else. Better scaffolding.

Skip any of these four and you get confident, generic output. Every session puts them in place first, whatever you build.

Rules in a file

Brand, ICP and banned claims live in files the agent must obey. Hex codes and explicit nevers, never adjectives.

Ask it to break a rule. It refuses and cites the file.

A critic that rejects

A second agent returns SHIP or REVISE with ordered fixes, scored against a written rubric.

You read the third pass, never draft one.

Memory that compounds

One fact per file, plus an index the agent reads to decide what matters right now.

Week one it knows nothing. Week twelve it corrects you.

Humans approve the irreversible

Read-only connections first. Then every send, publish, spend change and delete needs a person's yes.

Agent proposes. Human approves.
Where you are

The autonomy ladder.

Most marketing teams are on rung one. All eight examples sit on rung three or four.

Rung 01

Assist

You prompt, it answers, you rewrite most of it.

You do everything

Rung 02

Draft

It produces, a critic rejects, you read the third pass.

You approve output

Rung 03

Scheduled

It runs on a clock and hands you finished work.

Examples 1 · 2 · 3 · 6 · 7

You approve exceptions

Rung 04

Gated autonomy

It acts inside rules you wrote, gated on a reply.

Examples 4 · 5 · 8

You set the rules

Before you join

Built to clear security review.

Forward this to IT and security

ScopesRead-only connections first. Write access only after we've watched it read.
ApprovalsEvery send, publish, spend change and delete needs an explicit human yes.
CredentialsAgents never enter passwords, payment details or IDs. Humans only.
EnvironmentsSandbox for every test. Never pilot against live customer data.
AuditProposals and approvals happen in Slack, a tool your company already governs.
Your host

Arjun Pillai

Cofounder and CEO, Docket · Host of Rethink Revenue

Arjun builds and runs these workflows inside Docket's own marketing team. Each session shows what is working now, including what broke along the way.

“Right now one person on your team is good at AI. Package their workflow and the whole team runs it.”
RSVP

Request your invite

Invite only, for marketing leaders. Sessions run every two weeks: Nov 19, Dec 3 and Dec 17. Register once and you're invited to every session.
Thank you

You're in.

You're in. Your calendar invite and Zoom link are on their way. Forward it to anyone on your team who should be in the room.
Thu, Nov 19 · 12:00–1:00 pm ET
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THE ROOM

Watch real workflows run. Leave with one of your own.

A paid ads copilot, creative benchmarking, outbound signals, content to live, social posts from call recordings and weekly AEO scoring. Built and run by our own team.

Come with questions. Nothing to prepare. Bring your team and come back as often as you like.

Don't take our word for it.

See it in action.